Last week in this blog post, I talked about how important it is for a business owner to give information about themselves online so their potential customers can get to…
Do your customers know, like, and trust you? They should. In fact, it’s crucial for the success of your business that they do. You may have heard that phrase before:…
I’ve talked about the importance of creating content and building an audience, but at some point, every business owner needs to use some type of funnel to convert all of…
One of my favorite marketing methods that we talk a lot about here at Bestseller Publishing is ad buying. There are a ton of benefits to buying advertising from being…
When I first started Bestseller Publishing we focused primarily on ghostwriting and book launching. We only offered those two services for a while but at the time, I wanted to…
Do you know where the saying “content is king” comes from? I recently read that in 1996, Bill Gates wrote an essay and used the saying as the title. In…
“Repurpose” is a word that gets thrown out a lot online. It can be hugely helpful to your business. If you’re still in the process of writing your first book,…
Today I’m joined by Joel Landi and his wife Julie. Together they run The Performance Group, an executive coaching company. They focus on experiential learning and the principles of neuroscience…